Will Wang is a Beijing-based commercial director known for crafting cinematic visuals with refined lighting, emotional precision and a strong sense of visual texture.

His approach is rooted in atmosphere and emotional clarity, shaping each film through subtlety, rhythm and visual restraint. With a sharpened sensitivity to tone — including a strong instinct for music and sound that enhances emotional pacing — Will creates work that feels intimate, poetic and deeply human.Shaped by international creative experience in the UK and years of collaboration with leading automotive and luxury brands, Will blends premium aesthetic control with nuanced storytelling. He believes commercial films should not only communicate, but resonate.

Audi – “The Fire of the Earth”

IAI International Advertising Awards – Gold Award

Golden Lion International Advertising Film Awards – Gold (Online Advertising)

Golden Lion International Advertising Film Awards – Gold (Production Technique)

Golden Lion International Advertising Film Awards – Bronze – Best Director

Li Auto L7 – “Home, Where We Welcome the Sun Together”

Golden Sparrow Awards – Brand of the Year – Gold Award